Your Annual Report In A Time of Uncertainty

with
Ellen Bristol
On-Demand
$99.00
Training Includes:
  • Certificate of Attendance
  • All resources and training materials
  • An on-demand recording will be available after the live presentation.
Fundraising performance expert Ellen Bristol will demonstrate how to use an annual report to address the impact of COVID-19 while strengthening connections with your community. You will learn what content to include and how to present it.

What You'll Learn

  • Why is an annual report worth the effort?
  • What are the five critical steps in preparing your annual report?
  • What data do you need? Where can you find it?
  • How should you tailor your writing to your constituents?
  • What resources are available to help you craft the text?
  • How can images and charts help you paint the picture?

Training Overview

Does your organization's Annual Report acknowledge the impact of COVID-19 and demonstrate your organization’s resilience?

A comprehensive and compelling annual report can raise awareness of your nonprofit, thank your supporters, and advertise value to your community. During the COVID-19 pandemic, it is essential to show your organization’s resilience and professionalism.

You can use this snapshot of achievements to describe how you weathered the health, economic, and social justice crises of 2020. Well-written content, timely data, and accompanying graphics will enable you to engage current funders, attract new ones, and recognize stakeholders.

  • Why is an annual report worth the effort?
  • What are the five critical steps in preparing your annual report?
  • What data do you need? Where can you find it?
  • How should you tailor your writing to your constituents?
  • What resources are available to help you craft the text?
  • How can images and charts help you paint the picture?

Who Should Attend?

  • Chief executives
  • Executive directors
  • Directors of finance
  • Directors of development
  • Development staff
  • Program directors
  • Board chairs
  • Nonprofit counsel

Expert Presenter

Ellen Bristol

  • Founded Bristol Strategy Group in 1995
  • Thought leader in managing the performance of the revenue-generating teams in nonprofits, B-Corps, and social enterprises
  • Developer of the Fundraising the SMART Way™ methodology
  • Designer of the long-term research project The Leaky Bucket Assessment for Effective Fundraising
  • 20-year career as a major-account sales representative for Fortune 50 companies
  • Repurposed the most meaningful and proven disciplines of strategic sales management to the nonprofit sector

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