Fundraising expert Jack Silverstein will explain when to use a donor club and when to avoid it. You will learn how to implement a giving society and how to promote it.
What You'll Learn
- How do giving clubs vary among different types of charities?
- What are the costs and benefits of these clubs?
- What types of clubs should you consider?
- How has the pandemic era changed the outlook on clubs?
- How do giving clubs tie in with donor recognition?
- What are the dos and don’ts of giving societies/donor clubs?
Training Overview
Do you have a donor club or giving society? Learn how to harness these groups to increase donations.
As you make your development plans for 2022, you may be considering adding a giving society or donor club or updating one that your nonprofit already has in place. When effective, these programs can increase loyalty and lifetime donor value because they make your supporters feel like part of your team.
Before launching or renewing a donor club in your organization, you need to understand if it is what people want and whether it will improve fundraising results. Then, you can follow proven best practices to make it successful.
- How do giving clubs vary among different types of charities?
- What are the costs and benefits of these clubs?
- What types of clubs should you consider?
- How has the pandemic era changed the outlook on clubs?
- How do giving clubs tie in with donor recognition?
- What are the dos and don’ts of giving societies/donor clubs?
Who Should Attend?
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Expert Presenter
Jack Silverstein
- Leads YUCKS Enterprises, a consulting firm specializing in canvasser training and development audits
- Spent years with a consulting firm, running numerous capital campaigns
- Served as Executive Director of the Annual Campaign for the Jewish Federation of Ottawa and President of the Ottawa Jewish Community Foundation
- Previously Vice President of Financial Development for the National Capital Region YMCA-YWCA
- Began his fundraising career as a student in London, Ontario, canvassing for the Cancer Society
- Author of Tales From the Trenches – What I Learned from 25 years in Fundraising
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