Lidia Varesco Racoma


With over two decades of experience, Lidia Varesco Racoma of Lidia Varesco Design in Chicago empowers organizations and entrepreneurs to make a change through strategic branding and marketing design. She blogs about branding and marketing and leads workshops for nonprofits and small businesses. Lidia is active in the nonprofit community, currently serving on the board of directors of the Association of Consultants to Nonprofits as VP of Marketing & Communications as well as on committees for Association Forum and the American Marketing Association (AMA).