How To Get Event Sponsors In 2022

On-Demand
$149.00
Training Includes:
  • Certificate of Attendance
  • All resources and training materials
  • An on-demand recording will be available after the live presentation.

Nonprofit leadership guru Mazarine Treyz will reveal the secrets of what sponsors REALLY want to get out of sponsoring you, based on research from actual sponsors! You will learn how to create a sponsorship proposal, nail that sponsorship meeting, and create an after-event report that helps you renew the sponsorship for next year.

What You'll Learn

  • How can you get your foot in the door with sponsors?
  • How can your website make your event attractive to sponsors?
  • What are your sponsors hungry for?
  • What phrases do sponsors LOVE to hear?
  • When should you pitch sponsors?
  • What should you bring to your sponsorship meeting?
  • How can you find and show your demographics?
  • What are the seven key elements of a winning sponsorship proposal?
  • How can you help sponsors measure the impact of sponsorship?
  • What sponsorship report best practices should you follow?

Training Overview

Do you have enough sponsors? Discover what event supporters really want in 2022.

As the pandemic subsides, nonprofits are planning to move forward. Now is the time to enlist sponsors to support your upcoming activities and give your organization an infusion of funds.

The majority of the income from events comes from sponsors. Whether you’re coordinating a music festival, a walk-a-thon, or another special event, you need to articulate your value to sponsors on paper and in person. Asking for sponsorships is different from fundraising—highlighting your worthy mission is not enough.

  • How can you get your foot in the door with sponsors?
  • How can your website make your event attractive to sponsors?
  • What are your sponsors hungry for?
  • What phrases do sponsors LOVE to hear?
  • When should you pitch sponsors?
  • What should you bring to your sponsorship meeting?
  • How can you find and show your demographics?
  • What are the seven key elements of a winning sponsorship proposal?
  • How can you help sponsors measure the impact of sponsorship?
  • What sponsorship report best practices should you follow?

Who Should Attend?

  • Communications staff
  • Development staff
  • Consultants
  • Senior management
  • Fundraising staff
  • Executive directors
  • Chief executives
  • Financial officers
  • Board members
  • Nonprofit development staff
  • Development directors and managers
  • Donor relations managers
  • Marketing managers
  • Grant writers

Expert Presenter

Mazarine Treyz

  • Nonprofit coach and speaker
  • Bestselling author of The Wild Woman's Guide to Fundraising
  • Serves people in 70 countries
  • Supports government organizations, nonprofits, and individuals
  • Co-founded a nonprofit
  • Over a decade of fundraising experience
  • Frequent conference speaker

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