Nonprofit leadership expert Mary Gladstone-Highland will show you how to communicate your organization’s vision. You will learn best practices and action items to increase the support for your nonprofit.
What You'll Learn
- Why is vision important?
- What stories should you tell?
- How can you tell stories to elicit excitement?
- Whom should you tell?
- What are the essential elements of a communication plan?
Training Overview
How does your nonprofit explain its vision? Elicit excitement for your work.
In 2022, nonprofit donors express they are more interested than ever in supporting organizations that affect their communities in positive ways. They want to know their funds will be used for tangible future results.
You can use a vision message to share the story of your work in a way that elicits support and excitement. To accomplish this, you need to create a communication plan. Proven best practices will enable you to cast your organization’s vision far and wide.
- Why is vision important?
- What stories should you tell?
- How can you tell stories to elicit excitement?
- Whom should you tell?
- What are the essential elements of a communication plan?
Who Should Attend?
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Expert Presenter


Mary Gladstone-Highland
- Certified Nonprofit Professional
- Fourteen years of experience leading organizations
- Graduate of the Maxwell School of Citizenship & Public Affairs at Syracuse University
- Master of Public Administration
- Certificate in Advanced Study in Conflict and Collaboration
- Certified Fund Raising Executive
- Has raised over $3.4 million for numerous organizations over the past five years
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