Expand Mid-Level Giving: Middle Donor Fundraising Certification

  • On-Demand
  • Certification
Training Includes:
  • Middle Donor Fundraising Certification
  • All resources and training materials
  • 4 training sessions available as on-demand recordings
Fundraising professional Glenn Kaufhold will lead you on a journey that will allow you to create or re-energize your organization’s middle donor program.

Certification enables you to:

  • Master techniques for cultivating mid-level donors
  • Increase fundraising proceeds
  • Prove your knowledge of mid-level fundraising
  • Advance your career

Training Overview

Maximize gifts from mid-level donors and earn a certification. Build more sustainable revenue for your organization.

A mid-level donor program can help your organization engage lower-dollar-level donors to give more and provide a great entry point for new supporters. Maximizing gifts from mid-level donors will allow you to drive more sustainable revenue, replace underperforming events, and provide a pipeline for major gift prospects.

Our Mid-Level Fundraising Certification program will enable you to:

  • Master techniques for cultivating mid-level donors
  • Increase fundraising proceeds
  • Prove your knowledge of mid-level fundraising
  • Advance your career

We have packed a large volume of interesting and useful content into four engaging webinars, including detailed action items you can follow immediately to increase donations from mid-level donors.

Expand Mid-Level Giving: Middle Donor Fundraising Certification

Session 1: Finding The Middle Donor Magic

  • Reasons for creating a middle donor program
  • Fundamentals of success, program structure, and best practices
  • How to find prospects

Session 2:  Board Roles In Fundraising

  • How to engage board members in fundraising
  • Customizing comfortable approaches for fundraisers
  • Organizing fundraising events in homes

Session 3: Dispatches From The Field: Examples and Best Practices from Practitioner Experts

  • Conversation with three seasoned professionals
  • Lessons from experiences with mid-level donor programs
  • Highlights of what tactics have worked well for other organizations

Session 4: Sustaining Middle Donor Magic: Putting It Together

  • Live discussion
  • Answers to your specific questions
  • Opportunity to share insights among participants

Who Should Attend?

  • Development directors
  • Annual giving professionals
  • Executive directors who do it all


Expert Presenter

Glenn Kaufhold

  • Successful nonprofit leader for 30 years
  • Created GKollaborative in 2010 to provide strategic advising to small- and mid-size organizations in a variety of sectors within the nonprofit community
  • Served in senior leadership positions at Miami Dade College, City University of New York School of Law, Miami Jewish Health, Florida
  • International University, Boston University, and Fenway Health
  • Involved in the start-up of new initiatives, including the Sorensen Center for International Peace and Justice (CUNY School of Law), the Court Square Law Project (a partnership between the CUNY School of Law and the New York City Bar Association), and the Miami Culinary Institute at Miami Dade College
  • Co-chair and chief curator of PhilanthropyMiami, the convening organization for the nonprofit sector in Miami
  • BA in English from Montclair State University

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