Crucial Year-End Giving Strategies During COVID-19

On-Demand
From $179.00
Training Includes:
  • Certificate of Attendance
  • All resources and training materials
  • An on-demand recording will be available after the live presentation.

Nonprofit coach and bestselling author Mazarine Treyz will reveal how to maximize results from your year-end appeal. You will learn the concrete actions to take to win more donations now.

What You'll Learn

  • What stories can you tell to promote your cause?
  • What are the appropriate fundraising pictures for your letter?
  • How can you make your mission urgent for your donors?
  • What formatting mistakes should you avoid?
  • How can you talk about accomplishments in a donor-centered way?

Training Overview

Too early? Think again! Start writing your year-end campaign letters. Learn new tactics to get more donations.

Nonprofits raise the most money during the last quarter of the year. Around the holidays, donors tend to give more, both online and offline. Now is the time to start writing your campaign letters for this season of generosity.

Your year-end appeal is a critical element of your fundraising success. Applying new tactics will enable you to raise even more this season.

  • What stories can you tell to promote your cause?
  • What are the appropriate fundraising pictures for your letter?
  • How can you make your mission urgent for your donors?
  • What formatting mistakes should you avoid?
  • How can you talk about accomplishments in a donor-centered way?

Who Should Attend?

  • Executive directors

  • Chief executives

  • Board members

  • Nonprofit counsel

  • Senior management

  • Managers

  • Development directors and managers

  • Fundraising professionals

  • Donor relations managers

  • Marketing managers

  • Communications managers

  • Major gift directors

  • Planned giving directors

  • Grant writers

  • Program directors

 

Expert Presenter

Mazarine Treyz

  • Nonprofit coach and speaker
  • Bestselling author of The Wild Woman's Guide to Fundraising
  • Serves people in 70 countries
  • Supports government organizations, nonprofits, and individuals
  • Co-founded a nonprofit
  • Over a decade of fundraising experience
  • Frequent conference speaker

See What Others Are Saying:

"Favorite part: Helped relate to each organization specifically!"

- Sara T.

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