Fundraising expert Madison Gonzalez will explain who to approach for donations and how to speak their language. You will learn how to track interactions and gifts to maximize your results.
Topics covered
- What should your fundraising plan include?
- How can you identify and understand your audience?
- How will the donor cultivation cycle help you?
- What is the most effective way to track fundraising efforts?
- How should you tell the story of your mission?
- What practices generate the best fundraising results?
Training Overview
Learn the secret to successful fundraising. Learn the best tips and tricks for more donations!
Recent statistics show that the number of donors increased by over 6% during the first quarter of last year. Early 2022 should be even better! Avoid the misconception that big donations only come at the end of the year—spring is an excellent time to focus on fundraising. With the right tools and resources, you'll be acquiring new donors in no time.
Whether you just fell into the nonprofit sector and are constantly learning on the job, have been struggling with fundraising for years, or just hit a pandemic-induced slow patch, don't worry. We've got you covered with secrets that will make all the difference!
- What should your fundraising plan include?
- How can you identify and understand your audience?
- How will the donor cultivation cycle help you?
- What is the most effective way to track fundraising efforts?
- How should you tell the story of your mission?
- What practices generate the best fundraising results?
Who Should Attend?
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Expert Presenter


Madison Gonzalez
- National public speaker
- Storyteller of the Year award-winner
- Best-selling author of Dear Mirror
- Published poet
- Executive Director of Morning Light Inc. in Indianapolis
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