[2-Part Series] How To Write A Better Annual Report: Fundamentals To Advanced

Mazarine Treyz
Live Session
  • November 2, 2021, 2:00 pm   EST
Training Includes:
  • Certificate of Attendance
  • All resources and training materials
  • An on-demand recording will be available after each live presentation.

Fundraising expert Mazarine Treyz and professional graphic designer Danielle Bardgette will share concrete advice you can apply immediately to your organization’s 2021 annual report. You will learn how to impress the recipients and increase donations as a result.

Sessions Include

  • How To Write A Better Annual Report

  • How To Take Your Annual Report To The Next Level: Advanced Content And Design

Tuesday, November 2 and Wednesday, November 3, 2021; 2:00 PM Eastern
2 Sessions scheduled for 60 minutes including question and answer period.

Training Overview

Prepare now for year end: The how-to guide to impress donors Use this valuable marketing tool to impress donors.

Nonprofits often make the mistake of waiting until the year is over to compile their annual reports. This misstep results in publishing aging and forgotten news and ultimately delays donations. Instead, you should get a jump-start on drafting the content and creating the design of your report now, so it is ready to publish immediately in the new year.

We are offering a series of two webinars to show you how to assemble compelling content and beautiful design into a report that your stakeholders will enjoy.

How To Write A Better Annual Report

  • Building your annual report from a fundraising perspective
  • Typography and the messages it conveys
  • Graphic design standards you can apply without a designer
  • Content to include
  • Information to leave out

How To Take Your Annual Report To The Next Level: Advanced Content And Design

  • Design trends to apply to your report’s cover
  • Techniques to make your annual report work for fundraising
  • Using financial transparency to entice donors
  • Strategies to enable donors to see themselves in your story
  • Online report posting strategies
  • Design fundamentals
  • Tools to create snazzy pictures and infographics

Who Should Attend?

  • Executive directors
  • Chief executives
  • Financial officers
  • Board members
  • Nonprofit development staff
  • Development directors and managers
  • Donor relations managers
  • Marketing managers
  • Grant writers
  • Communications managers

Expert Presenters

Mazarine Treyz

  • Nonprofit coach and speaker
  • Bestselling author of The Wild Woman’s Guide to Fundraising
  • Serves people in 70 countries
  • Supports government organizations, nonprofits, and individuals
  • Co-founded a nonprofit
  • Over a decade of fundraising experience
  • Frequent conference speaker

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